What is content writing Introduction to the different types of Contents How to improve writing skills? How to write SEO optimized content? Use of proper Tags (h1, h2, h3) Attractive Title and Headings Anchor Texts How to count words Understanding your audience Write for users, not for google What makes good content?

Introduction to Twitter Marketing Do’s and Don’ts of Twitter Marketing Twitter Ads – Content & Targeting Influencer Marketing Power of Twitter and use of hashtags Tools and Measurement

Introduction to LinkedIn How to Market Personal marketing Brand Marketing LinkedIn Ads LinkedIn Campaigns

Creating a Business Page Marketing Tools and Ads Influencer Marketing on Instagram Strategy How to Drive Engagement Switching Accounts Lead Generation through Instagram

Understanding About Trends Searching Trends Creating Content Go Viral Omni Channel Approach

Introduction of Quora Ads Type of Ads Campaigns Quora Pixel Code Installation How to Create Ads Remarketing in Quora

Intro to Google Algorithm Types of Google Algorithms How Algorithms works How to adjust Algorithms Check if you have been hit by any of them Major Google Algorithm changes and Penalties

Introduction of Google Analytics Data Analysing with Google Analytics Checking User Behaviour Tracking Traffic from Different Source Using Analytics Date for Retargeting

What is Mobile Marketing? Methods of Mobile Marketing How to create a mobile website? Why Focus on Smartphone Apps Advertising on Mobile App Importance and Future Scope

How do Remarketing Ads work? How much does Remarketing Cost? What is Remarketing Campaign How to target non-converting audience segments How to Boost Conversions with Remarketing Strategies for Better Remarketing

What is Growth Hacking? Who uses it and Why do we need it? Growth Hacking Tools Growth Funnels and Tactics How to Approach Marketing Data Analysis? Case Studies of Growth Hacking

Lead Capture Lead Magnets Landing Page Conversion Techniques Lead Scoring

How do I make money successfully? How entrepreneurs are making money? How can You earn a lot of money? Secret ways to make money online How to keep your business growing? The average person can become a millionaire

Editing Image Crating Creatives Basic to Advanced of Canva Marking Ads with Canva & Hacks of Canva

Freelancing Overview Types of Freelancing Work Finding Clients: Freelance Websites How to grab freelancing Projects

Digital Marketing Course Modules

We provide in-depth training of most demanding and useful topics of digital marketing.

Introduction to Digital Marketing

What is marketing?
What is digital marketing?
Why are people going online?
Key concepts of digital marketing
Benefits of digital marketing
How digital marketing evolved
Who’s using digital marketing?
How traditional and digital media differ?
What are inbound and outbound marketing?
Understand the future of digital marketing
What is the Internet and how it works?
How the internet evolved?
What is a search engine?
Types of search engine
How does the search engine work?
Why is google the world’s best search engine?
Ranking factors of google
What are the reasons for yahoo’s failure?
Tools required in digital marketing
What is advertising?
What is online advertising?
What is AdWords?
Some of the best digital marketing case studies
Carer scope in Digital Marketing

Website Design Guidelines

What is the Website?
What is www?
What are the different types of websites?
Web page vs website
Difference between blog vs website
Components of the website
Purpose of creating websites
How to build a web page?
Web design vs web development
What makes a website user-friendly?
Dynamic vs Static website
What are responsive websites?
Build your own portfolio website

Domain Registration and Hosting

What is domain & subdomain name?
Parts of domain name
How to choose a domain name?
What is the Protocol?
What is IP ADDRESS?
What is web hosting?
What is Uptime?
Types of Web Hosting
How to buy domain and hosting?
Costs of a domain name
Buying and managing domains
Importance of server security
What is SSL certification?
When your site goes down what will happen?
What is the page authority and domain authority?

WordPress website creation

What is WordPress?
Understanding WordPress and it’s functioning?
Features of WordPress
Advantages and disadvantages of WordPress
com vs wordpress.org
Sites built with WordPress
How to Install WordPress?
Editing the page and change the site title
Add and edit a menu
Blog page design
Adding a video to your website
Add social sharing buttons
Working with dashboard
What are Plugins and their uses?
What is the widget and how to use it
Creation of Pages and Menus
The importance of homepage
Terms, Privacy, and Disclaimers
Difference between Posts and Pages
Integrating google analytics
Adding a site to webmaster tools

Search Engine Optimization Syllabus

Introduction and Understanding of SEO?
How does Search Engine work?
Basics of SEO
On-Page SEO vs Off-Page SEO
What is the main purpose of using keywords in SEO?
Some important SEO tools
What is link building and why does it matter?
What are backlinks?
What is an outbound link?
Difference between do-follow and no-follow links
What are meta tags
What is an anchor text?
What is robots.txt?
What is the landing page?
Latest updates in Google search algorithm
Panda algorithm vs Penguin algorithm
How to remove toxic links to a site?
What is Sitemap? How is it important?
What is social bookmarking?
What is social networking?
What is RSS feed?
What are google sitelinks?
What is google my business?
Popular SEO Blogs to follow
What is Alexa Ranking?
Why we use content marketing for SEO?

Content Writing

What is content writing
Introduction to the different types of Contents
How to improve writing skills?
How to write SEO optimized content?
Use of proper Tags (h1, h2, h3)
Attractive Title and Headings
Anchor Texts
How to count words
Understanding your audience
Write for users, not for google
What makes good content?

Keyword Research and planning

What are Keywords?
Types of Keywords
Keyword-based on length
History of Keyword Research
Why is keyword research important?
LSI Keywords
What is the keyword research process?
Understanding your target market
What is Keyword Density, and does it matter?
Know what your people want
How to use google keyword planner?
How to do the business analysis?

Social Media Optimisation Syllabus

What is Social Media Optimization?
What is Social Media Marketing (SMM)?
Search Engine Optimization vs Social Media Optimization
List of social media
Importance of social media
How Social Media Affects SEO?
How to promote business through SMO
What is Viral Marketing
Social media success tracking tools?
What type of social media content converts best?
What is the responsibility of a social media manager?
Top social media marketing tools to consider?
Some common social media mistakes

Facebook Marketing Syllabus

Facebook Insights
Facebook Algorithms
Ad Practices for Ad Content
Facebook Targeting Options
Retargeting or Facebook Exchange
Facebook Page Management

Twitter Marketing

Introduction to Twitter Marketing
Do’s and Don’ts of Twitter Marketing
Twitter Ads – Content & Targeting
Influencer Marketing
Power of Twitter and use of hashtags
Tools and Measurement

LinkedIn Marketing

Introduction to LinkedIn
How to Market
Personal marketing
Brand Marketing
LinkedIn Ads
LinkedIn Campaigns

Instagram Marketing

Creating a Business Page
Marketing Tools and Ads
Influencer Marketing on Instagram
Strategy How to Drive Engagement
Switching Accounts
Lead Generation through Instagram

Short Video Marketing

Creating a Business Page
Marketing Tools and Ads
Influencer Marketing on Short Video Platform.
Strategy How to Drive Engagement
Switching Accounts
Lead Generation through Short Video
Sell Products and Services
Best Short Video Platform

Viral Marketing

Understanding About Trends
Searching Trends
Creating Content Go Viral
Omni Channel Approach

Quora Marketing

Introduction of Quora Ads
Type of Ads Campaigns
Quora Pixel Code Installation
How to Create Ads
Remarketing in Quora

Pinterest Marketing Syllabus

Why use Pinterest for business?
How to set up a Pinterest account for your business
Analyze Work
Spice Up Your Strategy
How to Create Popular Pins
Images that Work

YouTube Marketing Syllabus

YouTube Channel Creation
Video Creation, Uploading and Optimization
Video Content and story line ups
Channel Monetization
How to earn like a Boss
Case Study

Social Media Automation

How to Automate Social Media
Tools to Automate Social Media
What you Can & Can’t Automate
Automating Social Media Reporting & Analytics
Find the best time to share
Rules of Smart Social Media Automation

Google Algorithms

Intro to Google Algorithm
Types of Google Algorithms
How Algorithms works
How to adjust Algorithms
Check if you have been hit by any of them
Major Google Algorithm changes and Penalties

Google Search Console

Understanding of Google Search Console
Using Google Search Console to Increase Traffic
Crawl Stats Vs Crawl Error
Removing Spam Backlinks from Website
Index Pages in Google Search Console

Google Analytics

Introduction of Google Analytics
Data Analysing with Google Analytics
Checking User Behaviour
Tracking Traffic from Different Source
Using Analytics Date for Retargeting

Mobile Marketing

What is Mobile Marketing?
Methods of Mobile Marketing
How to create a mobile website?
Why Focus on Smartphone Apps
Advertising on Mobile App
Importance and Future Scope

App Store Optimization

Why it’s important?
How is App SEO done?
Character Limit in Title and description
Why rating and reviews are important factors
Advertise your application

Remarketing

How do Remarketing Ads work?
How much does Remarketing Cost?
What is Remarketing Campaign
How to target non-converting audience segments
How to Boost Conversions with Remarketing
Strategies for Better Remarketing

Affiliate Marketing Syllabus

An introduction to affiliate Marketing
Types of Affiliate Programmes
When do you use Affiliate Marketing?
Top Affiliate Earners in India
Choose best affiliate networks
Grow your Business with Affiliate Marketing?

Growth Hacking

What is Growth Hacking?
Who uses it and Why do we need it?
Growth Hacking Tools
Growth Funnels and Tactics
How to Approach Marketing Data Analysis?
Case Studies of Growth Hacking

Lead Generation

Lead Capture
Lead Magnets
Landing Page Conversion Techniques
Lead Scoring

Money-Making Secrets

How do I make money successfully?
How entrepreneurs are making money?
How can You earn a lot of money?
Secret ways to make money online
How to keep your business growing?
The average person can become a millionaire

Photo Editing

Editing Image
Crating Creatives
Basic to Advanced of Canva
Marking Ads with Canva & Hacks of Canva

Video Marketing & Editing

Basic of Video Marketing
Hacks of Video Marketing
Basic of Filmora
A-Z Video Editing

Freelance Guidelines

Freelancing Overview
Types of Freelancing Work
Finding Clients: Freelance Websites
How to grab freelancing Projects

Interview Preparation

Freelancing Overview
Types of Freelancing Work
Finding Clients: Freelance Websites
How to grab freelancing Projects

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Program Features

Duration: 3 Months

Effort: 150 Hours of Learning

Subject: Digital Marketing

Level: Professional

Language: English, Hindi

20% Discount After One-Time Payment

Course Fees

Exciting Offer till 27 March

No Cost EMI options available

Get Trained with a Nominal Registration Fees!

Why Choose JMD Study as your Training Institute?

JMD Study provides the best online/Offline training for all Programming Languages at its institute situated in Sodala, Jaipur.

With the best infrastructure and high-tech technology, the project based training allows students and working professionals to gain hands-on experience to Learn Coding Languages.

We have 6+ years of experience in Programming language Training.
Our Industry expert Teachers are passionate to teach.
You’ll be more confident every single day than the day before while learning coding with JMD Study.
The Latest Curriculum, from Industry Experts.
High Engagement, Outcome-Centric Learning.
Placement Assistance for everyone.
Life time support for queries & placement.

Highlights of JMD Study of Digital Marketing Training

72+ Modules

7 Level Training

100+ Case Studies

50+ Tools

150+ Hrs Assignment

5+ Certificate

Who can Learn Digital Marketing Training Programs?

Entrepreneur

Gain expertise in operating your business online. Take your business to another level by reaching a large audience. Get your revenue increase by marketing on internet.

Working Professionals

Gain high career growth with advanced digital marketing skills. Furnish your qualification with an edge over others. Work as a part-time freelancer & make money online.

Job Seekers

Learn first, which others will learn later. Great chance to get a great job as India is emerging with Digital Media. Give companies extra reasons to hire you.