Digital Marketing Course Modules

We provide in-depth training of most demanding and useful topics of digital marketing.

  • What is marketing?  
  • What is digital marketing?
  • Why are people going online?
  • Key concepts of digital marketing
  • Benefits of digital marketing
  • How digital marketing evolved
  • Who’s using digital marketing?
  • How traditional and digital media differ?
  • What are inbound and outbound marketing?
  • Understand the future of digital marketing
  • What is the Internet and how it works?
  • How the internet evolved?
  • What is a search engine?
  • Types of search engine
  • How does the search engine work?
  • Why is google the world’s best search engine?
  • Ranking factors of google
  • What are the reasons for yahoo’s failure?
  • Tools required in digital marketing
  • What is advertising?
  • What is online advertising?
  • What is AdWords?
  • Some of the best digital marketing case studies
  • Carer scope in Digital Marketing
  • What is the Website?
  • What is www?
  • What are the different types of websites?
  • Web page vs website
  • Difference between blog vs website
  • Components of the website
  • Purpose of creating websites
  • How to build a web page?
  • Web design vs web development
  • What makes a website user-friendly?
  • Dynamic vs Static website
  • What are responsive websites?
  • Build your own portfolio website
  • What is domain & subdomain name?
  • Parts of domain name
  • How to choose a domain name?
  • What is the Protocol?
  • What is IP ADDRESS?
  • What is web hosting?
  • What is Uptime?
  • Types of Web Hosting
  • How to buy domain and hosting?
  • Costs of a domain name
  • Buying and managing domains
  • Importance of server security
  • What is SSL certification?
  • When your site goes down what will happen?
  • What is the page authority and domain authority?
  • What is WordPress?
  • Understanding WordPress and it’s functioning?
  • Features of WordPress
  • Advantages and disadvantages of WordPress
  • com vs wordpress.org
  • Sites built with WordPress
  • How to Install WordPress?
  • Editing the page and change the site title
  • Add and edit a menu
  • Blog page design
  • Adding a video to your website
  • Add social sharing buttons
  • Working with dashboard
  • What are Plugins and their uses?
  • What is the widget and how to use it
  • Creation of Pages and Menus
  • The importance of homepage
  • Terms, Privacy, and Disclaimers
  • Difference between Posts and Pages
  • Integrating google analytics
  • Adding a site to webmaster tools
  • Introduction and Understanding of SEO?
  • How does Search Engine work?
  • Basics of SEO
  • On-Page SEO vs Off-Page SEO
  • What is the main purpose of using keywords in SEO?
  • Some important SEO tools
  • What is link building and why does it matter?
  • What are backlinks?
  • What is an outbound link?
  • Difference between do-follow and no-follow links
  • What are meta tags
  • What is an anchor text?
  • What is robots.txt?
  • What is the landing page?
  • Latest updates in Google search algorithm
  • Panda algorithm vs Penguin algorithm
  • How to remove toxic links to a site?
  • What is Sitemap? How is it important?
  • What is social bookmarking?
  • What is social networking?
  • What is RSS feed?
  • What are google sitelinks?
  • What is google my business?
  • Popular SEO Blogs to follow
  • What is Alexa Ranking?
  • Why we use content marketing for SEO?
  • What is content writing
  • Introduction to the different types of Contents
  • How to improve writing skills?
  • How to write SEO optimized content?
  • Use of proper Tags (h1, h2, h3)
  • Attractive Title and Headings
  • Anchor Texts
  • How to count words
  • Understanding your audience
  • Write for users, not for google
  • What makes good content?
  • What are Keywords?
  • Types of Keywords
  • Keyword-based on length
  • History of Keyword Research
  • Why is keyword research important?
  • LSI Keywords
  • What is the keyword research process?
  • Understanding your target market
  • What is Keyword Density, and does it matter?
  • Know what your people want
  • How to use google keyword planner?
  • How to do the business analysis?
  • What is Social Media Optimization?
  • What is Social Media Marketing (SMM)?
  • Search Engine Optimization vs Social Media Optimization
  • List of social media
  • Importance of social media
  • How Social Media Affects SEO?
  • How to promote business through SMO
  • What is Viral Marketing
  • Social media success tracking tools?
  • What type of social media content converts best?
  • What is the responsibility of a social media manager?
  • Top social media marketing tools to consider?
  • Some common social media mistakes
  • Facebook Insights
  • Facebook Algorithms
  • Ad Practices for Ad Content
  • Facebook Targeting Options
  • Retargeting or Facebook Exchange
  • Facebook Page Management
  • Introduction to Twitter Marketing
  • Do’s and Don’ts of Twitter Marketing
  • Twitter Ads – Content & Targeting
  • Influencer Marketing
  • Power of Twitter and use of hashtags
  • Tools and Measurement
  • Introduction to LinkedIn
  • How to Market
  • Personal marketing
  • Brand Marketing
  • LinkedIn Ads
  • LinkedIn Campaigns
  • Creating a Business Page
  • Marketing Tools and Ads
  • Influencer Marketing on Instagram
  • Strategy How to Drive Engagement
  • Switching Accounts
  • Lead Generation through Instagram
  • Creating a Business Page
  • Marketing Tools and Ads
  • Influencer Marketing on Short Video Platform.
  • Strategy How to Drive Engagement
  • Switching Accounts
  • Lead Generation through Short Video
  • Sell Products and Services
  • Best Short Video Platform
  • Understanding About Trends
  • Searching Trends
  • Creating Content Go Viral
  • Omni Channel Approach
  • Introduction of Quora Ads
  • Type of Ads Campaigns
  • Quora Pixel Code Installation
  • How to Create Ads
  • Remarketing in Quora
  • Why use Pinterest for business?
  • How to set up a Pinterest account for your business
  • Analyze Work
  • Spice Up Your Strategy
  • How to Create Popular Pins
  • Images that Work
  • YouTube Channel Creation
  • Video Creation, Uploading and Optimization
  • Video Content and story line ups
  • Channel Monetization
  • How to earn like a Boss
  • Case Study
  • How to Automate Social Media
  • Tools to Automate Social Media
  • What you Can & Can’t Automate
  • Automating Social Media Reporting & Analytics
  • Find the best time to share
  • Rules of Smart Social Media Automation
  • Intro to Google Algorithm
  • Types of Google Algorithms
  • How Algorithms works
  • How to adjust Algorithms
  • Check if you have been hit by any of them
  • Major Google Algorithm changes and Penalties
  • Understanding of Google Search Console
  • Using Google Search Console to Increase Traffic
  • Crawl Stats Vs Crawl Error
  • Removing Spam Backlinks from Website
  • Index Pages in Google Search Console
  • Introduction of Google Analytics
  • Data Analysing with Google Analytics
  • Checking User Behaviour
  • Tracking Traffic from Different Source
  • Using Analytics Date for Retargeting
  • Money Making with AdSense
  • Easy Steps for AdSense
  • How to Approve AdSense Account
  • Placing Ads to Website
  • What is AdWords?
  • Ads Placement
  • How to get approval for AdWords?
  • How to get Ads on your Blog/YouTube
  • Content and traffic strategy
  • Guidelines and requirements
  • Marketing Objectives to Display Advertisement
  • Display Ad Formats & Tools
  • Audience Targeting
  • Remarketing and Advanced Audience Selection
  • Dynamic Display Ads
  • Payment Modules

Accordion Content

  • What is Ecommerce Website
  • E-Commerce Marketing concepts
  • The online purchasing decision
  • Top Motivators for Shopping Online
  • Advantages of eCommerce
  • Use affiliate marketing for eCommerce strategy
  • Understanding & Benefits of Email Marketing
  • How to write Effective content and subject line?
  • Why Email automation is required?
  • Designing an effective Email campaign
  • Tracking Email Marketing Reports
  • Email Guidelines
  • Introduction to SMS Marketing
  • Why SMS Marketing
  • Kinds of SMS
  • Promotional SMS
  • Transactional SMS
  • How to Integrate SMS on Software’s
  • What is Mobile Marketing?
  • Methods of Mobile Marketing
  • How to create a mobile website?
  • Why Focus on Smartphone Apps
  • Advertising on Mobile App
  • Importance and Future Scope
  • Why it’s important?
  • How is App SEO done?
  • Character Limit in Title and description
  • Why rating and reviews are important factors
  • Advertise your application
  • How do Remarketing Ads work?
  • How much does Remarketing Cost?
  • What is Remarketing Campaign
  • How to target non-converting audience segments
  • How to Boost Conversions with Remarketing
  • Strategies for Better Remarketing
  • An introduction to affiliate Marketing
  • Types of Affiliate Programmes
  • When do you use Affiliate Marketing?
  • Top Affiliate Earners in India
  • Choose best affiliate networks
  • Grow your Business with Affiliate Marketing?
  • What is Growth Hacking?
  • Who uses it and Why do we need it?
  • Growth Hacking Tools
  • Growth Funnels and Tactics
  • How to Approach Marketing Data Analysis?
  • Case Studies of Growth Hacking
  • Lead Capture
  • Lead Magnets
  • Landing Page Conversion Techniques
  • Lead Scoring
  • How do I make money successfully?
  • How entrepreneurs are making money?
  • How can You earn a lot of money?
  • Secret ways to make money online
  • How to keep your business growing?
  • The average person can become a millionaire
  • Editing Image
  • Crating Creatives
  • Basic to Advanced of Canva
  • Marking Ads with Canva & Hacks of Canva
  • Basic of Video Marketing
  • Hacks of Video Marketing
  • Basic of Filmora
  • A-Z Video Editing
  • Freelancing Overview
  • Types of Freelancing Work
  • Finding Clients: Freelance Websites
  • How to grab freelancing Projects
  • Freelancing Overview
  • Types of Freelancing Work
  • Finding Clients: Freelance Websites
  • How to grab freelancing Projects

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    Program Features

    Duration: 3 Months

    Effort: 150 Hours of Learning
    Subject: Digital Marketing
    Level: Professional
    Language: English, Hindi

    Why Choose Us

    Corporate Style Training
    Syllabus Based on Companies
    Placement Oriented Courses
    Projects for Every Course
    Own Prepared Materials
    100% Job Oriented Training
    Small Batches and Individual Attention
    One to one discussion on every burning topic of research
    Suitable/Flexible Batch Timings.
    Individual attention
    Skill evaluations and enhancement sessions by Instructors / Counselors.
    Industry Expert Faculties
    Free Demo Class Available

    Regular Fee: Rs. 30,000/-

    After One-Time Payment Discount – Rs. 3,000/-(with Early-Bird Discount)

    Rs. 27,000/- Offer Valid Only For Next 7 Days.

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      Highlights of JMD Study of Digital Marketing Training

      72+ Modules

      7 Level Training

      100+ Case Studies

      50+ Tools

      150+ Hrs Assignment

      5+ Certificate

      Who can Learn Digital Marketing Training Programs? ​

      Entrepreneur

      Gain expertise in operating your business online. Take your business to another level by reaching a large audience. Get your revenue increase by marketing on internet.

      Working Professionals

      Gain high career growth with advanced digital marketing skills. Furnish your qualification with an edge over others. Work as a part-time freelancer & make money online.

      Job Seekers

      Learn first, which others will learn later. Great chance to get a great job as India is emerging with Digital Media. Give companies extra reasons to hire you.

      Homemaker

      Work as per the time convenience. Learn Digital Marketing in a very short span of time and start your own online business through digital mediums

      72 modules of Advanced DIGITAL MARKETING Course

      The only Training Program where you will get Basic to Advanced Digital Marketing Knowledge.

      Marketing & Branding
      Digital Marketing Basics
      Social Media Fundamentals
      Graphics Design & Canva
      Content Writings Basics
      Search Engine Fundamentals
      Domain & Hosting Basics
      Keyword & Hashtag Research
      Digital Security & Cyber Laws
      Online Collaboration Tools
      Facebook Marketing
      Twitter Marketing

      Batches Options We Have

      We Have Four Options For You to Join Us.

      Regular Batches

      If you're a student and can come on regular basis than you can enroll for a regular batch for Digital Marketing Course which is from Monday to Friday, Five days a week.

      Alternate Batches

      If you think that you need time for pratice at home than you can enroll for an alternate Digital Marketing Course batch in which you need to come only 3Days a week.

      Weekend Batches

      If you're a business owner or professional having time only on Saturdays and Sundays than weekends Digital Marketing Course batches suit you best. Enroll for weekends batches.

      Sunday Batches

      In case of a busy schedule, we also have a Sunday Digital Marketing Course batch system. However, you need to discuss the timings with our counselors.

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      Application Based Learning

      Theory - Hands-on Training - Case Studies - Live Projects

      Application Based Learning

      Theory - Hands-on Training - Case Studies - Live Projects

      Mentor Connect

      Get exclusive one on one Instructor Guidance

      Industry-specific projects

      Choose group project from Bankings, Retail, Healthcare, Entertainment, Ecommerce, & Sports

      Student Support Team

      Help beyond the classroom hours - Always buzzing with students interacting with each other

      Interview preparation

      Interview Question and Answers, Mock Exams & Sample Interviews Conducted.

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